Topics 9
Introduction to Social Psychology
This topic will introduce the basic concepts of social psychology, including the study of...
Social Perception and Cognition
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Attitudes and Attitude Change
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Conformity and Obedience
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Group Dynamics
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Prejudice and Discrimination
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Interpersonal Relationships
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Social Influence in the Digital Age
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Applying Social Psychology in Real Life
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Unit Outline 40h
Learning Objectives
4 objectives- Understand the foundational concepts and theories of social psychology and their application.
- Analyze the processes of social perception, attitude formation, and social influence in individual and group contexts.
- Evaluate the psychological mechanisms behind conformity, obedience, prejudice, and interpersonal relationships.
- Apply social psychology principles to contemporary issues, including digital interactions and real-world scenarios.
Content Outline
PreviewUnit 1848: Social Psychology Comprehensive Outline
1. Introduction to Social Psychology
- Definition and scope of social psychology
- The role of social factors in individual behavior
- Group dynamics and social norms
- Historical development and key figures
2. Social Perception and Cognition
- Person perception: how we form impressions of others
- Attribution theory: understanding causes of behavior
- Internal vs. external attributions
- Fundamental attribution error
- Impression formation and management
- Social cognition: schemas, heuristics, and biases
3. Attitudes and Attitude Change
- Formation of attitudes: cognitive, affective, and behavioral components
- Factors influencing attitudes: personal experience, social learning
- Persuasion techniques:
- Elaboration Likelihood Model (central and peripheral routes)
- Source credibility and message framing
- Cognitive dissonance theory and attitude change
4. Conformity and Obedience
- Definitions and distinctions between conformity, compliance, and obedience
- Classic studies:
- Solomon Asch’s conformity experiments
- Stanley Milgram’s obedience study
- Factors influencing conformity and obedience:
- Group size, unanimity, culture
- Authority and situational pressures
5. Group Dynamics
- Group polarization: causes and effects
- Groupthink: symptoms and consequences
- Social facilitation and social inhibition
- Social loafing: causes and prevention
6. Prejudice and Discrimination
- Definitions and psychological origins
- Stereotypes: formation and impact
- Causes of prejudice: social, cognitive, and motivational factors
- Consequences of discrimination
- Strategies to reduce intergroup conflict and promote social equality
7. Interpersonal Relationships
- Factors influencing attraction and relationship formation
- Theories of love and relationship development
- Interpersonal communication styles
- Conflict resolution strategies
- Characteristics of successful and enduring relationships
8. Social Influence in the Digital Age
- Application of social psychology concepts to online behavior
- Social media influence and online impression management
- Cyberbullying: causes, effects, and prevention
- Online dating dynamics
- Impact of technology on social relationships and identity
9. Applying Social Psychology in Real Life
- Social psychology in marketing and advertising
- Applications in healthcare: patient compliance and health behavior change
- Educational settings: motivation and group learning
- Diversity training and inclusion initiatives
- Social change efforts: activism and policy implications
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