Developing a Social Media Strategy - Social Media Management | Lecture Notes - YNetStudyHub
Social Media Management

Developing a Social Media Strategy

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How to create an effective social media strategy, including setting goals, defining target audiences, choosing the right platforms, creating a content calendar, and measuring success metrics.

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Unit Syllabus 8 Topics
1
Introduction to Social Media Management
Understanding Social Media Platforms
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Developing a Social Media Strategy
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Content Creation and Curation
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Community Management
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Social Media Advertising
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Social Media Analytics
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Influencer Marketing
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Unit Resources
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