Social Responsibility in Marketing - Sales And Marketing Ethics | Lecture Notes - YNetStudyHub
Sales And Marketing Ethics

Social Responsibility in Marketing

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Exploring the concept of corporate social responsibility (CSR) in marketing, including ethical marketing practices that promote social good, sustainability, and community engagement.

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Unit Syllabus 9 Topics
1
Introduction to Sales and Marketing Ethics
Ethical Principles in Sales and Marketing
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Ethical Issues in Advertising
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Consumer Privacy and Data Protection
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Ethical Selling Practices
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Social Responsibility in Marketing
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Ethical Decision-Making in Sales and Marketing
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Compliance and Regulatory Considerations
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Ethical Leadership in Sales and Marketing
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