Unit 2731: Business Chinese Communication

1. Introduction to Business Chinese Communication

• Importance of Chinese communication in global business
• Overview of Chinese business culture and values
• Cultural nuances impacting communication
• Common phrases and expressions in business contexts
• Communication etiquette and protocols

2. Business Chinese Vocabulary

• Vocabulary essentials for key business sectors:
  • Finance: banking, investments, accounting terms
  • Marketing: market research, advertising, branding
  • Sales: negotiation, contracts, customer relations
• Industry-specific terminology
• Practice exercises for vocabulary retention

3. Writing Emails and Business Correspondence in Chinese

• Structure of formal Chinese emails and letters
• Appropriate salutations and closings
• Tone and language conventions in business writing
• Templates and sample correspondence
• Common mistakes to avoid

4. Conducting Business Meetings in Chinese

• Setting and communicating meeting agendas
• Useful phrases for opening, discussing, and closing meetings
• Negotiation tactics and language
• Decision-making expressions and protocol
• Role-play scenarios for meeting participation

5. Business Presentations and Public Speaking in Chinese

• Planning and structuring presentations
• Language for presenting data and arguments
• Using visual aids effectively
• Engaging and interacting with the audience
• Handling questions and feedback

6. Cross-Cultural Communication in Chinese Business Context

• Key cultural differences affecting business communication
• Understanding high-context vs low-context communication
• Strategies for overcoming intercultural misunderstandings
• Building trust and relationships in Chinese business settings

7. Business Etiquette and Protocol in Chinese Culture

• Greetings and introductions
• Gift-giving customs and their significance
• Dining etiquette and business meals
• Dress code and personal presentation
• Social customs relevant to business

8. Negotiating and Persuasion Strategies in Chinese Business

• Cultural factors influencing negotiation styles
• Effective persuasion techniques
• Stages of negotiation in Chinese context
• Examples of successful negotiation dialogues
• Avoiding common pitfalls

9. Handling Conflict and Resolving Issues in Chinese Business

• Typical sources of conflict in Chinese business
• Communication strategies for conflict prevention
• Conflict resolution methods and mediation
• Maintaining relationships post-conflict
• Case studies and role-playing exercises