Strategic Management - Unit Code:bus/Os/Bm/Cc/01/6/A | Lecture Notes - YNetStudyHub
Unit Code:bus/Os/Bm/Cc/01/6/A

Strategic Management

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This topic focuses on strategic planning, competitive analysis, SWOT analysis, and the formulation and implementation of business strategies to achieve long-term goals and sustainable growth.

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Strategic Management Definition Strategic management is the process of formulating and implementing strategies to achieve organizational goals and objectives. Key Components Analysis: Conducting a thorough analysis of the internal and external environment to identify strengths, weaknesses, opportunities, and threats (SWOT analysis). Strategy Formulation: Developing strategies based on the...…

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Unit Syllabus 10 Topics
1
Introduction to Business Management
Planning and Decision Making
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Organizational Structure and Design
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Leadership and Motivation
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Human Resource Management
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Marketing Management
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Financial Management
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Operations Management
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Strategic Management
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Ethical and Social Responsibility in Business
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