Customer Relationship Management - Marketing Strategies For Entrepreneurs | Lecture Notes - YNetStudyHub
Marketing Strategies For Entrepreneurs

Customer Relationship Management

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This topic will discuss the importance of building and maintaining strong relationships with customers. It will cover strategies for customer retention, handling customer feedback, implementing customer loyalty programs, and providing excellent customer service.

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Unit Syllabus 8 Topics
1
Understanding the Target Market
Developing a Unique Value Proposition
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Branding and Brand Identity
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Digital Marketing Strategies
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Customer Relationship Management
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Pricing Strategies
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Distribution Channels and Sales Strategies
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Marketing Metrics and Analytics
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