Event Marketing and Promotion - Event Management | Lecture Notes - YNetStudyHub
Event Management

Event Marketing and Promotion

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Strategies for promoting and marketing events effectively, including social media marketing, email campaigns, partnerships, and public relations.

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Unit Syllabus 10 Topics
1
Introduction to Event Management
Event Planning Process
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Event Marketing and Promotion
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Budgeting and Financial Management
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Venue Selection and Logistics
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Risk Management and Contingency Planning
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Event Coordination and Execution
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Technology in Event Management
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Sustainability in Event Management
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Post-Event Evaluation and Analysis
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Unit Resources
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