Marketing and Promotion Strategies - Develop Tour Package | Lecture Notes - YNetStudyHub
Develop Tour Package

Marketing and Promotion Strategies

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Developing effective marketing and promotion strategies to attract potential customers, including utilizing online platforms, social media, and partnerships with travel agencies.

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Unit Syllabus 8 Topics
1
Understanding the Target Audience
Researching Destinations and Attractions
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Transportation and Accommodation Planning
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Activity and Itinerary Design
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Pricing and Cost Analysis
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Marketing and Promotion Strategies
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Risk Management and Contingency Planning
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Customer Service and Feedback Management
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Unit Resources
Topic Notes PDF Upgrade Past Papers & CATs Practice Exercises