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Bachelor of Arts in Communication

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Course Outline

10 sections
1. Introduction to Communication Studies
100 mins
10 topics
The History of Communication Studies Theoretical Foundations of Communication Models of Communication Verbal Communication Nonverbal Communication
2. Media and Society
80 mins
8 topics
The Role of Media in Society Media Bias and Objectivity Media Literacy and Critical Thinking Representation in Media Media Regulation and Ethics
3. Interpersonal Communication
70 mins
7 topics
Importance of Interpersonal Communication Verbal Communication Skills Nonverbal Communication Cues Active Listening Techniques Conflict Resolution Strategies
4. Public Speaking
90 mins
9 topics
The Importance of Public Speaking Overcoming Fear and Anxiety in Public Speaking Understanding the Audience Structuring a Speech Engaging Delivery Techniques
5. Digital Media and Communication
100 mins
10 topics
Introduction to Digital Media Evolution of Communication Technologies Social Media Platforms Digital Marketing Strategies Ethics and Privacy in Digital Communication
6. Intercultural Communication
100 mins
10 topics
Introduction to Intercultural Communication Cultural Dimensions in Communication Verbal and Nonverbal Communication in Intercultural Contexts Cultural Stereotypes and Prejudices Intercultural Communication Competence
7. Advertising and Public Relations
80 mins
8 topics
The Role of Advertising in Marketing Types of Advertising Channels Advertising Campaign Development Ethical Considerations in Advertising Introduction to Public Relations
8. Journalism and News Writing
100 mins
10 topics
The Role of Journalism in Society Ethics and Standards in Journalism News Reporting Techniques Writing for News Media Investigative Journalism
9. Communication Ethics
100 mins
10 topics
Introduction to Communication Ethics Ethical Principles in Communication Ethical Decision-Making in Communication Media Ethics Ethical Issues in Interpersonal Communication
10. Communication Research Methods
80 mins
8 topics
Introduction to Communication Research Methods Quantitative Research in Communication Qualitative Research in Communication Mixed-Methods Research in Communication Sampling and Data Collection in Communication Research
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